Stop Guessing. Start Growing.
ClickCatalyst fuses deep data science with potent digital strategy to engineer predictable, profitable growth for your business.
Our Origin: Bridging the Data Divide
Pujan Motiwala, Founder & Lead Strategist
ClickCatalyst wasn't conceived in a traditional marketing setting. It emerged from nearly a decade crafting high-impact data solutions at the forefront of industries – for leaders like ABC Fitness, ArkoseLabs (Cybersecurity), USAA (Finance), and Liberty Mutual (Insurance).
This journey provided deep insights across critical sectors including Fitness & Health, Cybersecurity, Insurance, Finance, and Higher Education, revealing universal patterns in data challenges and growth opportunities.
Our founder, Pujan Motiwala, consistently observed a critical gap: large corporations weaponized data science for immense competitive advantage, while many ambitious businesses relied on digital strategies lacking true analytical depth and provable ROI.
The mission crystalized: Make sophisticated, data-driven growth strategies accessible and effective for businesses ready to scale intelligently.
Today, ClickCatalyst delivers on that promise. We don't just build campaigns; we engineer growth engines, ensuring your digital investments yield measurable, meaningful results.
The ClickCatalyst Difference: Art & Science
Sustainable digital growth thrives at the intersection of creativity and calculus. We blend compelling design and intuitive experiences (The Art) with rigorous analysis and optimization (The Science), delivered with boutique focus.
The Art: Captivate & Connect
- ◆Brand-aligned design that demands attention
- ◆Content that resonates, persuades, and converts
- ◆Seamless user journeys that feel effortless
- ◆Compelling narratives that build lasting affinity
The Science: Measure & Maximize
- ◆Data intelligence informing every strategic move
- ◆Relentless A/B testing for continuous optimization
- ◆Predictive insights to anticipate market shifts
- ◆Laser focus on the KPIs that drive real revenue
You gain direct access to senior expertise, ensuring nimble strategy and focused execution without bureaucratic layers.
Our Core Capabilities
Data Science & Analytics
- Predictive Modeling (Churn, LTV, Risk)
- Machine Learning Optimization
- Deep Customer Segmentation & Insights
- Scalable Big Data Processing
Applied to uncover insights, drive targeted action, optimize performance, and demonstrate clear value.
Digital Marketing Strategy
- Data-Driven SEO & Content
- High-Performance PPC Campaigns
- Conversion Rate Optimization (CRO)
- Marketing Mix Modeling (MMM)
Applied to uncover insights, drive targeted action, optimize performance, and demonstrate clear value.
Web Development & UX
- Performance-First Web Architecture
- Intuitive & Engaging User Experiences
- Custom API & CMS Solutions
- Technical SEO Implementation
Applied to uncover insights, drive targeted action, optimize performance, and demonstrate clear value.
Business Intelligence & Reporting
- Actionable Dashboards (Power BI, Tableau)
- KPI Strategy & Performance Tracking
- Automated Data Pipelines & ETL
- Compelling Data Storytelling
Applied to uncover insights, drive targeted action, optimize performance, and demonstrate clear value.
A Legacy of Delivering Results
Our approach isn't theoretical. It's built on a foundation of hands-on experience driving measurable outcomes using the same rigorous, data-centric methodologies we apply for our clients.
Founded ClickCatalyst
Launched ClickCatalyst to fuse enterprise-grade data science with agile digital marketing, delivering measurable growth for ambitious businesses.
Senior Data Scientist at ABC Fitness Solutions
Spearheaded predictive retention models using Python & ML, directly boosting member engagement by 20% across 200+ fitness clubs.
Senior Data Scientist at ArkoseLabs
Engineered ML-powered bot defenses (AWS SageMaker), slashing false positive rates by 34%. Architected real-time threat dashboards that cut security analysis time in half.
Data Scientist at USAA
Developed Hadoop/PySpark pipelines and Tableau dashboards optimizing IT asset distribution by 45% and reducing unauthorized access by 20% via K-means clustering.
Marketing Data Analyst at Liberty Mutual
Built a marketing analytics platform enhancing campaign effectiveness by 20%. Designed A/B testing frameworks that lifted conversion rates by 15%.
Associate Faculty (Applied Analytics) at Columbia University
Instructed graduate-level Python for Data Analysis; mentored student teams applying analytics in the BMW Innovation Challenge, fostering practical data science skills.
Data Visualization Intern at New York City Office of the Comptroller
Developed interactive D3.js & R visualizations enhancing NYC's asset management reporting and contributing to increased public budget transparency.
Our Guiding Principles
Data-Driven Rigor
We replace guesswork with evidence. Every strategy is grounded in analysis, and success is measured by tangible ROI.
Deep Partnership
Your objectives are our obsession. We integrate deeply with your team to craft bespoke solutions and drive shared success.
Uncompromising Transparency
Clarity is paramount. Expect open communication, honest reporting, and straightforward collaboration every step of the way.
Proactive Innovation
We thrive on the cutting edge. We constantly explore, test, and implement the latest techniques to keep you ahead of the curve.
Why Partner With ClickCatalyst?
Direct Access, Maximum Impact
- Collaborate Directly: Work with Pujan Motiwala – no layers, just focused expertise driving your strategy.
- Dedicated Partnership: We invest deeply in understanding your unique business, acting as a true extension of your team.
- Agile & Responsive: We adapt quickly to data insights and market changes, ensuring optimal performance.
Commitment to Verifiable Growth
- Focus on ROI: We prioritize the metrics that matter – leads, conversions, customer lifetime value, and bottom-line impact.
- Proactive Performance Tuning: Continuous analysis and optimization ensure your campaigns evolve and improve over time.
- Sustainable Growth Mindset: We build strategies for long-term success, not just fleeting gains.
Ready to Activate Your Data-Driven Growth Engine?
Transform your digital marketing from a cost center into a predictable revenue generator. Let's discuss how ClickCatalyst's unique blend of data science and digital expertise can unlock your business potential.